Evera launches clean label 100% natural ingredients
At Fi Europe, new Brazilian company Evera presented more than 18 natural ingredients sourced from orange surpluses, including two new solutions: Fiberfeel and Tastelift. This is the first time Evera has presented its products in Europe.
New ingredient Fiberfeel is a fibre with a puree texture extracted from the noblest part of the orange, which, among many benefits, acts as a natural texturizer for various types of food such as jellies, breads, sweets, sauces, and fillings, among others. The product has two variations: the “OP” version, which has the original orange flavour and is sweeter; and the “OF” version, which has a neutral flavour and low caloric index. The ingredient is a 100% natural, clean label.
Also launched at Fi Europe, Tastelift, made from orange peel, can be applied to enhance the flavour and natural freshness of oranges in beverages, in addition to being used in sauces, toppings, and fillings, among others. Evera is part of the Brazilian company Citrosuco, one of the largest global producers of orange juice. It seeks to make the most from orange surpluses, such as bagasse, peel, leaves, flowers, and seeds – produced by the parent company, Citrosuco – to produce ingredients for different industries. With investments around US$9 million for research and development, and initial production installation, the company, to date, has 18 products for more than 90 applications, including plant-based foods such as ketchup, mayonnaise, smoothies, and vegan hamburgers.
Currently, production is focussed on supplying the food and beverage industry.
“After years of studies, we managed to achieve unprecedented results in the market, which will contribute to revolutionize the way that we consume food, bringing greater nutritional value and more healthiness. We are optimistic with Evera’s operation and our expectation is to be able to deliver around 3 to 5 thousand tons of new products in the first year,” said John Lin, Evera’s chief business officer.
With a global market for ingredients for food and beverages ranging between $80 billion and $100 billion per year, Evera, in the first year of operation, focused on the United States and on Western European countries, such as England, France and Germany, where there is already great interest in new natural ingredients. Evera is expected to benefit from commercial relationships already built by Citrosuco.
“With a market as promising as Europe, we hope that business will contribute to Evera’s growth expectation. The company, which begins operations with annual revenues of $150 million, is expected to grow between 7% and 12% in the first year of operation. Our ambition is to become one of the largest specialized companies in the development of natural ingredients in five years,” said Lin.