SternVitamin launches premix solution targeting women’s cycle health

German micronutrient specialist SternVitamin has developed SternWoman Cycle Support, a new premix formulation designed to address nutritional gaps affecting women throughout their menstrual cycle. The product targets an underserved market segment where two-thirds of women of childbearing age globally are deficient in essential micronutrients.

SternWoman Cycle Support is part of the company’s expanded focus on women’s health products. The premix addresses micronutrient deficiencies that affect essential physiological processes during the female hormone cycle.

Formulation targets hormone regulation pathways

The premix contains B vitamins that contribute to hormone regulation and energy metabolism, with vitamin B6 playing a particular role through its involvement in neurotransmitter synthesis and oestrogen metabolism. Additional micronutrients include folic acid, zinc, and iron to support reproductive system functions.

Antioxidant components such as vitamins C and E are incorporated to reduce oxidative stress and influence pro-inflammatory mechanisms. Research suggests these compounds may provide supportive effects for typical menstrual complaints including cramps, bloating, and headaches.

Market growth drives product development

Products specifically designed for women’s reproductive health showed average annual growth of 19% worldwide between 2020 and 2025, outpacing the overall dietary supplements market growth rate of 5% over the same period. Food, beverages, and dietary supplements targeting women recorded 18% year-on-year growth globally in June 2024.

“Today’s generation of women has an open mindset – they are actively looking for ways to support their health and well-being,” says Anna Schäfer, Product Manager at SternVitamin. “SternVitamin’s service includes working with customers to develop new, creative product ideas that contain micronutrients as well as other components such as plant extracts.”

The Ahrensburg-based company provides customised vitamin and mineral blends for fortifying foods, beverages, and dietary supplements as part of the Stern-Wywiol Group.

For more information, visit: https://sternvitamin.de/en

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