MILTON KEYNES, UK — July, 2020: Sensient Flavors presents its new collection of ‘Trends to Taste’ flavours. With their sophisticated flavour profile, the new creations are more than just ingredients to excite and delight consumer palates. Based on the eponymous company report on the latest global socio-cultural shifts and trends, they provide inspiration for up-to-date product launches and targeted brand positioning. What’s more, the flavours can serve as a basis for the spinning of captivating tales around the end product too.
Multifaceted flavour Strega was inspired by niche products that have become an integral part of mainstream culture. Named after an Italian herbal liquer, the flavour offers a complex mix of cinnamon, juniper, mint, anise and fennel. The liquer, originally used for its medicinal properties, is now enjoying a renaissance as a digestif and cocktail constituent. The Strega flavour has numerous application possibilities and delivers a unique taste kick to a variety of foods and drinks.
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