Crespel & Deiters puts colour into the crumb coating conversation
Ibbenbüren-based starch and protein specialist Crespel & Deiters has launched Lory® Crumb Colored, a range of coloured crumbs for breading and toppings formulated with natural colorants. The crumbs are designed to hold their colour through cooking while remaining flavour-neutral, giving product developers a new tool for visual differentiation without altering recipes.
A palette built for processing
The range is available in green, pink, yellow, orange and white, and the crumbs can be used individually or blended. Crespel & Deiters states that the crumbs are suitable for coating meat, poultry, fish, vegetables, cheese and plant-based products, as well as for topping baked goods and snacks, positioning the range for both industrial manufacturing and convenience or foodservice segments. The company notes the product can also be used to support limited editions and promotional campaigns.
Lory Crumb Colored is sugar-free and made with colouring foods. According to the company, the crumbs create a visual effect without affecting the taste of the finished product, and colours remain stable throughout preparation and clearly visible in the end product.
Colour retention and blending behaviour
A key formulation claim concerns how the crumbs behave when combined with conventional breadcrumbs. Crespel & Deiters says that when blended with standard crumb, Lory Crumb Colored does not bleed and remains clearly visible, which the company states enables targeted patterns, coverage and colour accents in finished products.
“Colored Crumbs give product developers and marketers a tool that helps attract attention and makes products stand out from the crowd,” said Birgit Wessner, Product Manager at Crespel & Deiters. “Colour becomes a communication tool for brands, occasions and target audiences. And because the natural colorants do not affect the flavour, such creative freedom does not require any recipe adjustments.”
Formulation flexibility for limited editions
The company points to a range of applications for the crumbs beyond standard breading, including toppings for rolls, pretzel products, snack buns and finger foods. It also highlights potential uses in seasonal promotions, co-branded products, team or national colour themes, and campaign-linked limited editions. Crespel & Deiters states that the crumbs can be incorporated into existing production processes and breading lines, and that when multiple colours are used within a single application, they remain stable and deliver reproducible results at industrial scale.
Crespel & Deiters is a sixth-generation family business founded in 1858 and headquartered in Ibbenbüren, Germany. The company specialises in the technological refinement of renewable plant-based raw materials into functional starch and protein products for the food industry, alongside high-performance adhesives for the paper processing sector. Its core processing technologies include fractionation, extrusion, modification and protein hydrolysis. The company employs around 450 people and operates an international sales and service network.
- For more information, visit: crespeldeiters.com
